FTC Delays Click-to-Cancel Rule Enforcement Until July 2025
FTC delays enforcement of the click-to-cancel rule for subscriptions until July 14, 2025. Find out what this means for businesses and consumers.
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FTC Delays Click-to-Cancel Rule Enforcement Until July 2025 FTC Delays Click- to- Cancel Rule Enforcement Until July 2025 Wondering when the FTC's click- to- cancel rule will be enforced? The Federal Trade Commission ( FTC) has officially delayed the enforcement of the Negative Option Rule, commonly referred to as the " click- to- cancel" rule, until July 14, 2025. This regulation is crucial for consumers frustrated with complicated subscription cancellation processes. Originally slated for earlier enforcement, the rule ensures that canceling a subscription will be as simple as signing up — a change that impacts online streaming services, gym memberships, digital platforms, and more. Businesses must comply or risk penalties once the delay ends. Image Credits:J Studios / Getty Images What Is the Click- to- Cancel Rule? The click- to- cancel rule, introduced by the FTC, was designed to protect consumers from manipulative subscription practices. Companies that made it easy to subscribe but difficult to cancel faced growing scrutin…