Ponte Labor Raises $3M to Connect Hispanic Immigrants with Jobs via WhatsApp

Ponte Labor Raises $3M to Connect Hispanic Immigrants with Jobs via WhatsApp

Finding a job as a newly arrived immigrant in the U.S. is challenging, especially for those who don’t speak English fluently. But while many Hispanic immigrants struggle to land stable employment, industries like hospitality, construction, and retail face major labor shortages. That’s where Ponte Labor comes in. Image:Google Bridging the Gap Between Workers and Employers Founded in April 2023 by Stephanie Murra and Lorenza Vélez, two Colombian immigrants and Harvard Business School graduates, Ponte Labor is revolutionizing how Spanish-speaking immigrants find jobs. The Miami-based startup simplifies hiring by connecting legally authorized workers with employers through WhatsApp, their preferred communication platform. The traditional job search process is daunting for immigrants, especially when job boards like Indeed aren’t designed for non-English speakers. Many rely on word-of-mouth referrals, but Ponte Labor modernizes this approach by using AI-powered pre-vetting, matching, and onboa…