Apple And Netflix Team Up To Air Formula 1 Canadian Grand Prix

Apple Netflix Formula 1: Canadian GP Live Stream Deal

Apple Netflix Formula 1 fans have a major reason to celebrate: the Canadian Grand Prix will air live on both Apple TV and Netflix for the first time. Announced by Apple's Eddy Cue, this groundbreaking partnership lets U.S. viewers choose their preferred platform for the May 24 race. Wondering how to watch, what's included, or why this matters? Here's everything you need to know about the stream deal reshaping sports viewing.

Credit: Formula 1

What the Apple Netflix Formula 1 Partnership Means for Fans

This collaboration marks a first in sports broadcasting history. For the first time ever, a single Formula 1 race weekend will be simultaneously available on two major streaming giants. U.S.-based fans no longer need to choose between platforms or worry about missing the action due to subscription limits.

The deal covers the entire race weekend experience. Viewers can tune in for practice sessions, qualifying rounds, and the main Grand Prix event on May 24. Both services will deliver the same high-quality live feed, ensuring no compromise on production value or commentary.
Accessibility is a core benefit of this partnership. Subscribers to either service gain instant access without additional pay-per-view fees. This removes a common barrier for casual fans who previously hesitated to commit to multiple sports packages.

The timing also aligns perfectly with Formula 1's exploding popularity in North America. With record viewership numbers and growing mainstream interest, this move meets fans where they already spend their streaming time. It's a win for accessibility and fan convenience.

How to Stream the Canadian Grand Prix Live

Streaming the race is designed to be seamless across devices. Netflix subscribers can open the app on smart TVs, mobile devices, tablets, or gaming consoles to watch live. Apple TV users enjoy the same flexibility through the Apple TV app or Apple devices.

No special setup or add-on packages are required. If you already have an active subscription to either platform, you're ready to go. Simply navigate to the sports or live section on race day to find the broadcast.

Both services promise robust streaming infrastructure to handle peak traffic. Fans can expect minimal buffering, multiple camera angle options, and real-time telemetry data where available. This ensures an immersive experience whether you're watching at home or on the go.

For cord-cutters and streaming-first audiences, this eliminates the need for traditional cable sports packages. The Canadian Grand Prix becomes a showcase for how major sporting events can thrive in a direct-to-consumer streaming model.

Drive to Survive Season 8: Where and When to Watch

The partnership extends beyond live racing to include Netflix's hit docuseries, "Drive to Survive." Season eight, covering the dramatic 2025 Formula One World Championship, premieres today, February 27. In an unprecedented move, it will be available on both Apple TV (for U.S. subscribers) and Netflix (globally).

This cross-platform availability significantly expands the series' potential audience. New fans drawn in by the live race coverage can immediately dive into the behind-the-scenes storytelling that fuels F1's cultural momentum. The series has been instrumental in attracting younger, more diverse viewers to the sport.

Apple's integration of "Drive to Survive" signals a deeper content strategy. By hosting the series alongside live events, Apple TV becomes a more comprehensive destination for Formula 1 enthusiasts. This creates a cohesive viewing journey from documentary drama to real-time competition.

The timing is strategic. Releasing the new season just months before the Canadian Grand Prix builds narrative momentum. Fans can catch up on driver rivalries and team dynamics, then witness those storylines unfold live on track.

Why This Deal Changes Sports Streaming

This announcement represents a pivotal shift in how premium sports content is distributed. Historically, exclusive rights deals fragmented audiences across platforms. This co-broadcast model prioritizes fan access over platform exclusivity, a notable evolution in streaming strategy.

Netflix's participation is particularly significant. The platform famously avoided live sports for years, focusing solely on on-demand entertainment. Its recent pivot to secure NFL, WWE, and MLB rights now includes Formula 1, signaling a committed, long-term sports strategy.
For Apple, this reinforces its ambition to be a major player in live sports. The company has steadily invested in MLS, MLB, and now Formula 1. This partnership demonstrates a willingness to collaborate rather than compete exclusively, potentially setting a new industry precedent.
Fans ultimately benefit from this cooperative approach. Reduced fragmentation means less confusion about where to watch and more reliable access to major events. It's a model that could reshape negotiations for other global sporting properties.

Apple's Broader Formula 1 Strategy Unveiled

Apple's involvement with Formula 1 extends far beyond this single broadcast. The company plans integrated promotions across its entire ecosystem. Apple News will feature dedicated F1 coverage, while Apple Maps will highlight iconic race tracks for fans planning travel.

Apple Music is curating F1-themed playlists and artist partnerships tied to race weekends. Apple Fitness+ is exploring F1-inspired workout content, leveraging the sport's focus on peak physical conditioning. Even Apple's physical retail stores will host viewing events and F1-themed displays.

This holistic approach treats Formula 1 as a lifestyle brand, not just a sporting event. By weaving F1 content into daily digital touchpoints, Apple deepens engagement beyond the race itself. It's a strategy designed to retain fans year-round, not just during Grand Prix weekends.

The collaboration with Netflix on "Drive to Survive" fits neatly into this ecosystem play. It ensures Apple's platforms serve both the casual viewer and the devoted enthusiast, creating multiple entry points into the sport.

Netflix's Live Sports Push Gains Momentum

Netflix's embrace of Formula 1 accelerates its transformation into a live sports destination. After securing rights to NFL Christmas games, WWE Raw, and select MLB contests, F1 represents a major global property with a passionate international fanbase.

The platform's strength in storytelling complements F1's dramatic, personality-driven narrative. "Drive to Survive" proved that behind-the-scenes access can convert casual viewers into dedicated fans. Live racing provides the perfect real-time counterpart to that documentary style.

This move also positions Netflix competitively in the global streaming wars. Formula 1's massive audiences in Europe, Latin America, and Asia offer growth opportunities beyond Netflix's traditional strongholds. Live sports remain one of the few content types that drive simultaneous, appointment viewing.

For subscribers, the value proposition strengthens. A single platform now offers both binge-worthy drama and adrenaline-fueled live action. This diversification helps reduce churn and attracts households with varied entertainment preferences.

The Road Ahead for Fans and Streaming

This Apple Netflix Formula 1 partnership is more than a one-off broadcast deal. It signals a new era of collaborative distribution for premium live sports. Fans gain flexibility, accessibility, and a richer content ecosystem around the events they love.

As the May 24 Canadian Grand Prix approaches, viewers should mark their calendars and ensure their apps are updated. Whether you choose Netflix, Apple TV, or both, the barrier to experiencing top-tier motorsport has never been lower.

The success of this model could influence how other major sporting events are licensed and streamed. If fan reception is positive, we may see more co-broadcast agreements that prioritize audience reach over platform exclusivity.

One thing is certain: the intersection of streaming innovation and global sports is accelerating. This deal places fans firmly in the driver's seat, offering unprecedented choice and convenience. The checkered flag for the future of sports streaming just got a lot closer.