Spotify Lowers Monetization Threshold For Video Podcasts

Spotify lowers monetization threshold for video podcasts—fewer episodes, lower hours, and smaller audiences now qualify.
Matilda
Spotify Lowers Monetization Threshold For Video Podcasts
Spotify Lowers Bar for Video Podcast Monetization In a major win for emerging creators, Spotify has significantly lowered the eligibility requirements to monetize video podcasts on its platform. Starting January 2026, podcasters need just three published episodes, 2,000 total consumption hours, and 1,000 engaged listeners over the past 30 days—down from 12 episodes, 10,000 hours, and 2,000 listeners previously. This move signals Spotify’s intensified push into video as it vies for dominance against YouTube and other audio-visual platforms. Credit: Spotify The revised thresholds make monetization far more accessible, especially for independent creators and small studios who previously found Spotify’s benchmarks out of reach. Under the updated Spotify Partner Program, eligible creators earn revenue based on views from Premium subscribers and a share of ad income from free-tier users. For many, this could mean their first real path to sustainable income from video podcasting. Why Spotify Is …