How Ford Turns to Amazon to Boost Used Car Sales
Ford is joining Amazon to make buying certified pre-owned vehicles easier than ever. Customers can now browse, finance, and purchase used Ford cars directly on Amazon Autos, all while keeping local dealerships in the loop. This move aims to modernize used car sales, providing convenience, transparency, and confidence for buyers.
Image Credits:Jacek Boczarski/Anadolu / Getty Images
What Does the Ford and Amazon Partnership Offer?
The partnership lets customers explore certified pre-owned Ford vehicles by model, trim, color, and features on Amazon. Financing can be arranged online, and most paperwork is completed digitally. Shoppers then pick up their vehicles at participating dealerships. Every vehicle comes with a 14-day or 1,000-mile money-back guarantee, adding peace of mind for buyers.
How Will Ford Benefit from Amazon Used Car Sales?
By leveraging Amazon’s e-commerce reach, Ford can expand its used car market while still supporting dealership networks. This hybrid approach allows Ford to tap into online shopping trends, attract new buyers, and streamline the buying process, all without disrupting traditional dealership operations.
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