OpenAI’s Bold Move In AI-Driven Commerce

OpenAI and the race for AI-driven commerce heat up as ChatGPT becomes a new hub for smart, automated shopping.
Matilda
OpenAI’s Bold Move In AI-Driven Commerce
At its latest Dev Day event, OpenAI made a bold statement in the race for AI-driven commerce . The company unveiled new features for ChatGPT that turn the platform into more than just a conversational assistant — it’s now a powerful tool for digital transactions and in-app services. From booking trips to making purchases, OpenAI is transforming ChatGPT into a one-stop AI-powered marketplace. Image Credits:Screenshot from OpenAI Dev Day From Chatbot To Shopping Hub The highlight of the event was OpenAI’s demo showing how ChatGPT can seamlessly connect to third-party apps like Spotify, Figma, and Shopify — all without leaving the chat window. This new integration shows what an AI-first internet could look like: intelligent, fast, and frictionless. But behind the sleek interface lies a massive shift in how people and businesses interact online. With tools like Instant Checkout , OpenAI is quietly building the infrastructure for AI-led payments and shopping experiences across platforms like Sho…