Oura Ring Maker Raising $875M Series E, Bringing Valuation to $11B, Report Says
Oura Health, the company behind the popular Oura smart ring, is making headlines once again. According to Bloomberg, Oura ring maker raising $875M Series E, bringing valuation to $11B, report says, marking one of the largest funding rounds in the health tech space this year.
Image Credits:Oura
If completed, the round would nearly double Oura’s valuation from $5 billion in its previous Series D round last December. Reports also suggest the funding could even climb past $900 million before closing at the end of the month.
Oura’s Explosive Growth
The Finnish health tech company has seen staggering adoption over the past year. Oura has now sold more than 5.5 million rings, up sharply from 2.5 million in mid-2024. Revenue is expected to surpass $1 billion in 2025—double the $500 million reported last year. By 2026, sales are projected to hit $1.5 billion.
This growth has positioned Oura as one of the fastest-scaling consumer wellness brands, riding the global demand for wearable health technology.
How Oura Plans to Use the Funding
The Oura ring maker raising $875M Series E, bringing valuation to $11B, report says the capital will be directed toward scaling production, global expansion, and continued product innovation. With health-conscious consumers increasingly seeking personalized data, Oura is betting big on research and new features to stay ahead of competitors like Apple and Fitbit.
What’s Driving Oura’s Success
Bloomberg highlights several growth drivers fueling Oura’s momentum:
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Increased demand from women, a rapidly growing customer segment.
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Retail store sales that broaden access beyond online channels.
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Purchases through health savings accounts (HSAs), making the device more affordable.
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Expanding international markets, helping the brand reach new demographics.
With this new funding, Oura seems poised to cement its place as a global leader in digital health and wellness tracking.
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